How to Establish Credibility and Trust on Your Website

Building trust on a website is essential for converting visitors into customers. Even a few small changes can make a big difference in your sales. Here are some ways to achieve this: Social Proof: Show Real-Time Customer Activity: Display recent purchases or reviews to create a sense of community and urgency. Display Follower Counts, Likes, […]

Does Your Website Make a Good First Impression?

You only have one chance to make a good first impression. This first impression, and keeping your new visitors on your website is absolutely essential. The hero section is  the first thing people see when they visit your website. It is the area that shows up on the screen under your logo and menu, and […]

The New Rules of Branding: Key Changes in Branding Over the Last 10 Years

Wow the world is changing fast and its impact on marketing is significant. Branding has evolved significantly over the past decade, driven by changes in technology, consumer behaviour, and of course cultural trends.  1. Digital Transformation Rise of Social Media: Platforms like Instagram, X (Twitter), LinkedIn, and TikTok have become essential for brand communication and engagement. […]

The Profit Minds Podcast With Susan Jarema Hosted by Dr. Steven Kirch

The Importance of Collaboration and Networking for Entrepreneurs with Susan Jarema Tune into the episode for insights from Susan: * Learn about Susan’s entrepreneurial journey * What inspired Susan and her partner, Carolyn, to start the Grand Connection * The importance of growing connections through collaboration and networking in growing your business * giveaways * […]

4 Tips to Get Your Book Off Life Support With Judy Baker

As we navigate the ever-evolving landscape of book marketing, staying ahead of the curve is crucial. Today, I’m thrilled to share with you the top three trends that are shaping the future of book marketing for nonfiction authors. These trends are not just newsworthy; they’re game-changers that can help you connect more deeply with your […]

RECAP Jul 5, 2023 – Member Mingle and Orientation Success Session

This Member Mingle focused on creative ways to collaborate. New members introduced themselves and we had 2 breakouts to share our fav ways to collaborate and big asks. Carolyn, Susan and other members shared examples of the many forms of collaboration, both formal and informal. Joint Marketing Alliances Technology Alliances Co-creation Alliances Supplier & Software […]