This is a good list to go through if you are looking at designing a new site, getting a make-over or switching to a content management system.

The Visible Part of Your Website

  • Does your home page grab attention?
  • Is your navigation simple and intuitive?
  • Is the design visually easy to follow?
  • Is the site design professional?
  • Is the most important information visible above the fold (without scrolling)?
  • Does you home page explain the following: who you are, what you do, why you do it, and how to buy or contact you?
  • Do the pages open easily (images optimized for easy download, minimal flash)?
  • Is there easy navigation to the buy now button (if you have a store)?
  • Does your site provide a reason to come back with regular new content?
  • Does your site accomplish its goals (i.e., solicit subscribers, submit an inquiry, send to a friend, solicit an order, download information, collect contact information)?
  • Does your site have all the features you would like for your customers (i.e., login, online store, RSS feeds, calender, map)?
  • Does your site effectively provide access to promotional materials & tools you have created (i.e., informational videos, podcasts, demos, product images, pdf of brochure, price lists, credit apps)?
  • Is the messaging clear and concise?
  • Have you checked your site thoroughly for grammar mistakes and typos?

Behind the Scenes

  • Is your site easy to maintain and edit?
  • Is your administration panel easy to follow?
  • When you create new pages, are the urls taken from the page title that is key word rich?
  • Does your created page allow for easy formatting with WYSIWYG (What You See Is What You Get)?
  • Are there Content Pages set up for all the types of pages you plan to add?
  • Have you thought through where links or summaries of these pages will show up and in what section?
  • Do any pages need to have categories added to them for searches?
  • Are there metatags, title tags and page descriptions?
  • Do you ahve internal linking throughout the site?
  • Do external links open up in a new window?
  • Is there a correct short description for your page provided by the title that will show up on your browser?
  • Is there a favicon to represent you?
  • Is the code clean?
  • Have you tested all forms, store and auto emails?
  • Have your default email correspondence and messages been approved or re-written to reflect your personal style?
  • Are these emails coming from the correct “from” email address?
  • Do you have newsletter sign-up options in all your correspondence (i.e.,order confirmation, store login, thank-you emails)?
  • Have you looked at your site in all the browsers and various mobile devices?
  • Do you have administrator access to your own site and your host provider?
  • Are your logins for your website and ftp secure?
  • Do only people you trust have access?
  • Are pages from your old site redirected to your new site if the url changed (301 Redirections)?

We can help you make your new website great. Contact us today.